Keyword Research in 2024 | Ninja Technique
If you are new in the world of keyword research, Do you have troubles selecting the proper keywords to increase the targeted traffic from Google? If you want to know the simplest and the basic steps on how to do keyword research then you have come to the right page. Keyword Research In 2024
Keyword research is in fact described as the No.1 essential tip to optimizing website for more search engine traffic.
Many beginning bloggers fail to enhance the search traffic because they write blog posts without compiling proper keyword research. If you are among those, then stop making that mistake.
In that regard, the search of the keywords for your Internet site is NOT an outstanding use of science, at least in the literal sense of the word.
I will help you to understand all algorithms of Keyword Research
- How professionals can do keyword research
- Some important tips and tricks
- Avoid any mistakes
- Ideal strategy, tools to incorporate and much more.
let’s start about Keyword Research
Keyword Research and it’s Importance?
Keyword Research is all about discovering and using unique keywords to increase the rank of your website in the search area section.
If you are not able to locate profitable keywords, are not able to generate targeted traffic to the websites you possess. If anyone does not attract search traffic then at one point of time, anyone cannot earn money from these blogs. It literally means that for every keyword research you get to do, the more money you get to make.
As they make famous people look attractive and cool, it is as easy as that!
Keyword Research includes a few important factors.
Keyword Competition: It demonstrates to us that it would not be easy for few keywords to get a place on the search results. The competition was higher then it was evident that could rank for any keyword would be very challenging. If you still wish to rank high on Google search then it is better to target keywords that barely induce a monthly average of more than 1000 searches.
Keyword CPC: The issues of choosing the keywords include Cost-per-click (CPC). It concerns the money that an advertiser pays to search engines like Google per each time a user clicks on their ads.
Long Tail Keywords: These are mostly the keywords which are less used and are always longer than 4 words and most of the time you will find them touching the second and third word. As you will come to learn more in this article, we shall be discussing more on long tail keywords.
Keyword Research is Incredibly Important Because:
Some of the advantages of carrying out a keyword analysis are:
- It assists you in reaching the specific audience from the search engines.
- Aids to determine the relativity of the terms and phrases to the content that the user is looking for.
- It will assist you in determining new trends of the market.
- Assists you in creating brand recognition, increasing your sales, and many other things.
How to do Keyword Research like a Champ
Once you know such a thing like search engine optimization is no longer relevant to life as we know it, then it can be ignored. You finally must abide a certain number of rules to rank better than your competitors for the keywords you wish to target.
The following steps that we follow to identify those profitable keywords for our blog posts:
- Conceptual Keyword Ideas
- Evaluating Keywords
- Enlarge Selected Keywords
To optimize the keyword usage, let me now elaborate the three step formula to do right keyword research.
1. Conceptual Keyword Ideas
Think about highly niche-specialised keyword ideas that have a very high relevance to your specific market. Here’s the first rule of SEO, always deliver specifically targeted traffic to your Web sites. The important aspect before venturing into organic traffic increase is to find keyword suggestions.
The next thing you need to do is open a spreadsheet and write out every possible keyword regarding your website or products or the services that you are offering.
2. Evaluating Keywords
Once you have your list of keywords for the posts that you plan to do in the future, you can then begin to assess them in order to determine competition of keywords. Therefore it is always advisable to go with keywords that are little competitive especially if your website is fresh.
The third step is to expand the selected keywords. This means that you have to identify other terms and phrases that are related to your initial keywords.
3. Enlarge Selected Keywords
Once you have done this it is time to broaden out your targeted keywords to long tail keywords. When you are carrying out keyword research, always ensure to use long-tail keywords. For example
Cricket : Short tail of keyword
Cricket Players : Medium tail keyword This refers to an SEO strategy of using a medium tail keyword that can define the content of the website in a rather specific way.
Youngest Cricket players from Pakistan : Long tail keyword
You can test the Ahref Keyword Magic tool.
Therefore, the next time you are either conducting a keyword research, ensure that you are using the long tail keywords in your organic traffic.
Powerful Tips For Keyword Research In 2024
1. Use Google trends
You did not know that you can actually carry out keyword research using Google trends. Yes, Google trends is one of the underrated tools which can provide you with a lot of information with regards to any topic of your choice.
How it works,
From the above pic, you can also observe that, the topic “SEO” has a lot more concern over time in Google than the “Keyword Research”. You can also include more topics to compare with to establish audience interest.
Google Trends can also be used in the following simple steps for keyword research in 2024
- It works similar to a bar and let you type in a term of your choice and search.
- After that, type a search term in the search bar of “+ Add Comparison”.
- On the second line next to the first search term box, there is More Change filters option, which is located on the right side.
- Choose a period of several states and power settings or enter a specific set date and time and click on the OK button.
That’s it! It will display all the data that you need depending on the search that has been done.
2. Keyword Research FAQ
It proves useful while looking for something your audience types on Google while doing their research on keywords.
People mostly using the question and answer format before they purchase something online. The recommended strategy is to use all FAQ keywords as long-tail keywords that you would integrate within your content marketing plan.
Thus, how do you determine the subject-matter questions your audience is searching for?
One best way is the usage of Quora, which is the best Q&A platform where millions of people from all around the world go online in order to make some questions and receive rather qualitative answers. Keyword Research in 2024
Quora FAQ page looks like this.
As you can see above, Quora is a best website to find any question’s answer.
Otherwise you can follow a topic. Keyword Research In 2024
3. Visit Competitors Sites
To identify high performing keywords it is always advisable to take a look at the competitors as it is usually one of the fastest ways of performing the keyword research. You should always make sure you have a list of 10-15 choice blogs in your niche because you can then use these sites to get a lot of blog post ideas and keyword ideas.
Ensure that you locate a list of some of the best posts with the highest traffic and also the most earning posts to the competitor blogs.
I recommend you to use Ahrefs for the competitor analysis.
- Traffic generating blog posts
- Revenue producing articles and keywords that have to do with the blog
Take a look at the screenshot below to see how the competitor analysis function works on Ahrefs.
This one, when you click on the “Organic Keywords,” it will reveal that specific domain’s traffic building keywords.
4. Expand The Keywords
The most efficient way of determining which keywords are most profitable is to calculate the value of keywords cost and the CPC. However, there are so many tools in internet to find the CPC value of a keyword but I recommended you to check Semrush. Here are some important information.
- Keyword: These are relate to a given page of a website and can be used to arrange it on search engine as Google.
- Pos: The relevance of the keyword in the (particular) search engine. In this example we already selected Google PK default database, but you can switch to different locations and search engines.
- Volume: This is how many people have typed in the search query in the exact manner of the keyword phrase.
- CPC: The average CPC of the keyword is very important
- URL: Web address of the specific page to which is associated the given keyword.
- Com: It illustrates the rivalry of the advertisers for that keyword. In this case, a lower number implies that there is small rivalry while a Higher indicates more rivalry for that term.
- Results: This is the number of search engine result.
- Trend: You have to ensure that the traffic trend for that keyword is not fading and the column brings up the search tend for that keyword for the Last 12 Months.
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